What are some good questions to ask in a focus group?
Sample Focus Group Questions
- How did you learn about our company?
- When was the last time you purchased a product/service in our industry?
- How often do you use our product/service?
- If you could change one thing about our product/service, what would it be?
How do you come up with questions for a focus group?
These steps can help you develop a short, effective selection of focus group questions.
- Be Clear About Project Goals.
- Know What Information Is Already Available.
- Brainstorm Preliminary Questions.
- Solicit Feedback.
- Refine Your List of Questions.
- Run a Test.
How many questions should you ask in a focus group?
predetermined questions – usually no more than 10 – but the discussion is free-flowing. Ideally, participant comments will stimulate and influence the thinking and sharing of others. Some people even find themselves changing their thoughts and opinions during the group.
What are the three types of questions for focus group discussion?
Question Types Probe questions: these introduce participants to the discussion topic and make them feel more comfortable sharing their opinion with the group. Follow-up questions: delve further into the discussion topic and the participants’ opinions. Exit question: check to ensure that you didn’t miss anything.
What are examples of open-ended questions?
Examples of open-ended questions include:
- Tell me about your relationship with your supervisor.
- How do you see your future?
- Tell me about the children in this photograph.
- What is the purpose of government?
- Why did you choose that answer?
What types of research questions are most appropriate for a focus group methodology?
Overall, your focus group questions should be: Open-ended and flexible. Impossible to answer with “yes” or “no” (questions that start with “why” or “how” are often best)
What kind of questions should you ask as a moderator while conducting focus group discussions?
Starting off by asking everyone to answer one or two simple questions – such as ‘where do you live? ‘ or ‘tell us something unusual about yourself’ – can help make them more comfortable with each other and more willing to provide in-depth answers during the focus group.
How do you run a successful focus group?
How to Run a Focus Group
- Choose your topic of discussion.
- Choose your questions or discussion prompts.
- Prepare your focus group questionnaire.
- Appoint a notetaker.
- Recruit and schedule participants.
- Get consent and start the discussion.
- Have everyone introduce themselves.
- Ask your questions.
What should you not do in a focus group?
Don’t Use a Research Plan As a Script It’s extremely difficult to exercise any control over a discussion’s tone if you are reading from a script rather than responding to comments and ideas as they emerge. Also, focus groups are unpredictable, so you don’t know what new ideas or concepts may surface.
What are 4 different suggestions or pieces of advice you would give someone running a focus group?
Being a moderator in focus groups requires a particular skill set as well as being a great people-person!
- Learn the Skills.
- Develop an Interview Schedule.
- Include a Variety of Exercises.
- Create a Relaxed Environment.
- Establish the Rules at the Start.
- Conduct an Ice-Breaker.
- Moderate Without Actually Participating.
What are some of the key requirements to make focus groups effective?
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- Ensure you have clear objectives.
- Recruit the right people for you.
- Pilot your focus group before the real thing.
- Create a happy atmosphere.
- Keep control of the session.
- Avoid leading questions.
- Rope a colleague in to be your assistant moderator.
- Send participants away feeling positive about their experience.
What are good research questions?
In general, however, a good research question should be:
- Clear and focused. In other words, the question should clearly state what the writer needs to do.
- Not too broad and not too narrow.
- Not too easy to answer.
- Not too difficult to answer.
- Researchable.
- Analytical rather than descriptive.
What are 3 open questions?
How to create focus group questions for employees?
Here are a few key points to note while crafting focus group questions for employees: Setting a focus: First and foremost, it’s important for employee focus group questions to have a clear focus. That’s when the session proves productive. The purpose of the employee focus group session will dictate the type of questions to create.
What can you learn from a focus group?
Participants in focus groups can question each other and explain themselves. This presents a great opportunity to observe behavior, conversations, tensions, and interactions without intruding. Are You Curious About Where To Start?
How do you run a test focus group?
Run a Test Before you run your live focus group, gather together a similar number of people and run a test focus group, with the intent of finding any problems with the questions. Look for unclear phrasing or questions that lead to too much tangential discussion.